From company updates to helpful hints and tips - Rotech's blog is a one stop shop for coding & marking and packaging information.
Date coding your product online may be favourable but it’s not always the best way to ensure clear, accurate, reliable results. Here we explain why coding your sleeves offline may prove a better option.
Premium products such as cosmetics, perfume and luxury food rely on beautifully designed packaging to reflect the quality of their product and achieve their shelf appeal. Quality is paramount and the luxury category tend to favour clean, minimalistic packaging over busy designs with cluttered messaging.
Continuous Inkjet (CIJ), the fast-drying, non-contact printing technology has been the preferred method to code and mark packaging for many years. It’s ability to print on to virtually any surface at high-speed meant that it was unrivalled for many applications. Until now that is.
In the last decade, designers of TIJ (thermal inkjet) printers have been working tirelessly to address the technology’s limiting factors, and latest generation TIJ machines will outperform CIJ in terms of cost of ownership and print quality in most coding applications. But despite a discernible shift to TIJ on FMCG lines, outdated perceptions are still deterring many operations from moving to cartridge-based technology.
Traceability isn’t just a buzzword. It is supply chain transparency that any company operating in the 21st century food industry has to guarantee in order to thrive in an age of exacting consumer and retailer expectations and rising food safety related threats.
As part of its pledge to bridge the engineering skills gap, Rotech, the Hertfordshire designer of end-to-end coding and feeding systems, participated in a two day ‘Insight into Industry’ conference at The Marlborough Science Academy, St Albans.
New regulations, new packaging – what has changed?
Rotech Machines will be exhibiting two exciting additions to its range at Empack 2017, highlighting how food SMEs can tackle cost, speed of coding and waste without compromising on packaging shelf appeal.
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