The initial purchase price of a machine isn’t a reflection on its overall lifetime cost
The cost of ownership (COO) of a coding and marking system includes not only the initial purchase price of the equipment, but the associated costs of keeping it running.
If you want to work out the best value solution, you need to consider the following associated costs as they can vary drastically.
In order to work out the true COO you need to compare technologies in their entirety. Prices vary from supplier to supplier, but the components of the technology remain the same, which is what we’ve outlined below.
Costs can be expressed as an annual figure, as an amount over a certain period (e.g. estimated product lifetime) or, more usefully, for comparative purposes, such as the cost per 1000 prints.
With over 190 years of coding & marking experience under our belts, we know how to match manufacturers to the optimum coding and marking solution for their application.
All of the above printing technologies have their own benefits and drawbacks, but at Rotech we advocate thermal inkjet (TIJ), as it is extremely versatile and usually the most cost-effective method for applying variable data to packaging.
TIJ printers are completely maintenance-free, as every time you change the cartridge, you’re also changing the printhead itself. Each cartridge can also up to 600,000+ prints and only takes seconds to change, allowing you to print virtually 24/7 – minimalising downtime and maximising business profit.
We also provide a free samples & testing service whereby we find the most suitable and economical TIJ ink grade for your printers.
Our coding experts are on hand help you find a solution to match your exact requirements.
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